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“Simples assim”, diz o prefeito de Florianópolis, Topázio Neto, querendo tornar simples o que é mais que complexo. Na propaganda, ele que aparece vestido esportivamente — calça jeans, camiseta azul com a palavra de Florianópolis estampado e tênis, corpo atlético, bem de vida e expondo seu status quo de elite — avisa que quem quiser se mudar para a cidade tem que respeitar “as nossas regras”. Ele abusa da palavra “nossa”, como se estivesse imprimindo um sentido de posse. “Nossa rodoviária”, ...
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